How To Write A Good Guest Post To Boost Your Website?

The biggest impact of a guest post is its ability to generate a backlink to your website. As you contribute to more than one website over a period of time, you will be able to generate new links from new websites where your posts are published.
The more backlinks you’re able to generate from authoritative websites, the more Google will start to recognise your website as an industry authority and will push up your SEO rankings over time. Here’s how you can write a good guest post to boost your website:
Placement of the link – ideally links should be placed within the article body and should support the post with the right context. A link in the article body reads more naturally. You can also include a link to your website and to your background within the author bio. Keyword ranking – be sure to add the specific keyword you want to rank for so that your page is picked up in search engines when a reader types it in. You can even use the keywords as anchor texts linked to relevant content to have an impact on rankings.
Guest post guidelines – follow the guidelines of the host website when it comes to number of words, images used, style, tone, and link numbers.
Search engine structures – make sure you follow a structure that appeals to search engines with H1 headers for titles and H2 or H3 headers to organise the post.
Images – images can break up blocks of text and will make your content look more visually appealing. Make sure to follow image guidelines for the right size and format.
Authoritative Writing – avoid phrases that can create any doubt so steer clear of words like ‘I think’ and ‘I assume’ when writing the guest post.
Call to action statements – tell the reader what you want from them at the end of the guest post to firmly generate your desired call to action; whether you want them to click to your website, learn more about your offerings, or get more resources. Follow editorial guidelines for your CTA.